Providence Institute for Human Caring wins
2020 Modern Healthcare Marketing Impact Award
November 9, 2020
Chicago, IL – The Providence Institute for Human Caring has been
selected by Modern Healthcare and its judges as an award winner for the
2020 Healthcare Marketing Impact Awards. The Institute for Human Caring
was selected as silver awardee in the website campaign category for its
Coronavirus Chronicles marketing campaign. The complete list of this year’s winners is
ModernHealthcare.com/ImpactWinners. Modern Healthcare announced the ranking and list of winners in its publication
on Nov. 9.
The Coronavirus Chronicles is a storytelling and listening project to capture
experiences from Providence caregivers, patients and others during the
2020 Pandemic. The Coronavirus Chronicles offers a safe space to share
heartfelt images, art, audio, video and text stories during this surreal
– and often scary – moment in history.
“This year's best healthcare marketing messages dealt with difficult
topics from celebrating nursing's role to battling childhood cancer,"
said Modern Healthcare editor Aurora Aguilar. "Healthcare marketers
faced unique challenges in 2020. The winners of the 2020 Healthcare Marketing
Impact Awards inspired and compelled action. They engaged patients to
maintain their access to care and spotlighted new drugs by using personalized
stories and campaigns. Congratulations to the awardees."
This award program identifies and recognizes outstanding healthcare marketing
campaigns that are impacting the industry, addressing the ever-changing
challenges in healthcare and are reinventing the way audiences receive
and retain healthcare information.
For more information or questions on the Healthcare Marketing Impact Awards
program, please contact:
Education and Events Director